Breweries and taprooms
A brewery website that fills the room on a slow night
Your brewery website lists trivia, tastings, and live music, books private parties, and lets tables order food from their phones.
The taproom lives on events, and events live in a group chat
A taproom is a room people choose to sit in. The nights that fill it get planned across posts, texts, and a shared calendar nobody trusts.
- Trivia night has no head count until the door opens.
- A birthday party asks for the back room that another group already has.
- A deposit arrives by a payment app and a note on a napkin.
- A food truck out front sends guests in with no way to order inside.
- One bartender is taking food orders, pouring, and answering the door.
Events, parties, and tables from one page
Each piece has a limit written beside it, so you know what Appetier handles and what stays with your staff.
01
Public events with a head count
Post a tasting or a live set with free entry, an RSVP, or tickets. RSVPs stop at the capacity you set, and a ticket type cannot sell past its quantity.
02
Private parties, quoted and held
A client asks for a date, you send a quote, and they accept on a link and pay a deposit. The deposit runs on Appetier Pay.
03
No double booking
A confirmed party holds the room for its hours, and a second booking for the same hours is refused. The hold starts when you confirm, not when the inquiry arrives.
04
Tables that order from the phone
Guests scan the code on the table, order food, and pay. The table number reaches the kitchen. Each round is paid when it is ordered, with no open tabs.
05
What the page does not do
Appetier sells no beer on the page and checks no one's age. Your staff pour, and the page handles the food and the bookings.
06
Group orders for a team night
A host shares a link and each person adds their own food. The host pays for the whole order, up to 50 people, and the link lasts 24 hours.
07
Gift cards for the regulars
Guests buy a gift card online. The console shows what the taproom still owes on the cards that are out.
Open the calendar this week
There is no hardware to buy for any of this.
01
Add your logo and your food menu
Upload a logo and a photo of the menu. Appetier reads the menu and takes your colors, and you check the draft before it goes live.
02
Post an event and set a capacity
Choose free, RSVP, or ticketed, and set how many people fit. Pick the room a private party can book.
03
Save a card and publish
Publishing needs one priced item, a location set up to sell, and a saved card. Saving it moves no money.
What the taproom pays, and what to read next
Table ordering and reservations have their own pages with the full rules.
01
Nothing until the room fills
Growth takes no cut of an order. It is a flat monthly fee set by direct sales, free under $500, and it stops at $199.
See pricing03
Tables and the waitlist
Guests book a table on your site or join the waitlist from a code at the door.
See reservationsYour taproom's page, built from your site
Give the test drive your brewery's website and it builds the page in private. It is free, and no one calls you. No site yet? Start free with a logo and a photo of your food menu.
Tickets and deposits run on Appetier Pay
Guests pay on Appetier Pay, and standard payouts to your bank are free. Any PCI compliant processor you already use works too. A party deposit runs only on Appetier Pay. If you ring up on Square, Clover, or Toast, connect it and your menu stays matched.
Brewery and taproom FAQs
What brewery and taproom owners ask first.
What does a brewery pay for a website with ordering?
Can I sell tickets to a tasting or a live show?
Can a client pay a deposit for a private party?
Do table orders run a tab?
Does Appetier sell my beer or check ages?
What about the truck parked outside on a weekend?
More for a room that hosts
Plan the year of events, and see how another kitchen uses the same tools.
01
Marketing calendar playbook
A year of event dates and posts to fill in for the taproom.
Get the marketing calendar playbook04
Direct order savings
A calculator for what a month of direct orders keeps.
Try the savings calculator
Put the next event on the calendar
Open the page before the next trivia night and let the head count build itself.