Loyalty

Restaurant loyalty that keeps guests ordering direct

Turn first-time diners into regulars with rewards built into checkout. Points, perks, and campaigns powered by real order data.

Works with Square, Toast, and more

Turn one-time guests into regulars

Guests forget to redeem when loyalty is separate. Tie rewards to real spend and automate win-backs.

  • Points and rewards tied to real spend
  • Guest profiles with order history
  • Personalized offers by segment
  • On-brand rewards wallet
  • Automatic win-back triggers

What you replace

Replace fragmented loyalty stacks

Replace punch cards and bolt-on loyalty apps with rewards that show up right in checkout.

Separate loyalty vendor

Loyalty lives in checkout and CRM so you drop the extra contract.

Marketplaces for repeat demand

Move repeat guests into direct ordering where rewards are automatic.

Manual menu updates

POS sync keeps rewards tied to current items, fees, and availability.

Disconnected SEO tools

Send restaurant local SEO traffic into loyalty-ready ordering flows.

What you get

Retention tools that pay for themselves

A loyalty system designed for direct ordering and repeat visits.

Points and tiers

Flexible earn and redeem rules that match your margin goals.

Rewards wallet

Guests see balances and rewards inside checkout.

Personalized offers

Targeted incentives based on actual order behavior.

Referral tracking

Incentivize guests to invite new diners.

Lifecycle triggers

Automated win-back and VIP recognition flows.

Loyalty analytics

Track redemption, repeat rate, and ROI by segment.

How it works

Launch loyalty without extra tools

Turn on rewards and start tracking repeat behavior immediately.

01

Sync guest data

Connect ordering history and profiles from POS and online ordering.

02

Design rewards

Set earn and redeem rules that protect margin.

03

Automate campaigns

Trigger offers based on recency, frequency, and spend.

04

Measure repeat rate

Track repeat orders and redemption performance by segment.

Connect the pillars

Feed loyalty with demand and accuracy

Run loyalty where diners already find and order from you.

Rank locally

Drive loyalty signups from restaurant local SEO traffic.

Restaurant local SEO

Convert direct

Pair rewards with POS-synced online ordering.

POS-synced online ordering

Stay accurate

Two-way POS sync keeps balances and menus aligned.

Two-way POS sync

Proof

Retention gains that add up

Restaurants see higher repeat visits once loyalty is tied to direct ordering.

2.3x

More loyalty signups per month

17%

Lift in repeat visit rate

12%

Higher lifetime value per guest

Integrations

Reward guests across channels

Loyalty stays synced with POS data, ordering, and CRM campaigns.

ToastSquareClover

Loyalty FAQs

Common questions about rewards and retention.

Can we migrate an existing loyalty program?
Yes. We can import guests, balances, and tiers from your current program.
Do rewards show in ordering?
Rewards and balances appear inside checkout so guests use them.
Can we run tiers or VIP programs?
Yes. Create tiers based on spend or visit frequency.
How do you prevent reward abuse?
Controls for earn rules, redemption limits, and fraud protection are built in.
Is loyalty available across locations?
Yes. Loyalty works across all locations with centralized reporting.
How is ROI measured?
Track repeat rate, redemption performance, and incremental revenue by segment.

Related

Related resources

See how loyalty pairs with ordering, SEO, and POS sync.

Direct ordering benefits

Article on why rewards belong in checkout.

Read direct ordering benefits

POS sync accuracy

Keep loyalty redemptions aligned with menus.

See two-way POS sync

Appetier vs Owner

Compare loyalty, ordering, and fees.

View Appetier vs Owner comparison

Appetier vs Sauce

See how Appetier pairs loyalty and POS sync with commission-free delivery vs Sauce.

View Appetier vs Sauce comparison

Ready to grow repeat orders?

Book a demo or start free to see loyalty in action.