Our mission as a restaurant software company
Marketplaces are good at bringing in new guests, and restaurants of every size take orders there. The biggest chains also run their own site and app, where regulars reorder.
Appetier is one platform for three jobs: commerce, operations, and growth. Restaurants are where we started, and bars, coffee shops, food trucks, caterers, and ghost kitchens run on it too.
Appetier gives you that second channel. Your site and apps, direct ordering, loyalty, campaigns, and POS sync run from one console.
Growth has no monthly fee and no setup fee. Start from your website, or upload your logo and a photo of your menu, and a first location can go live in minutes.
The name starts with appetite, from the Latin appetere, to reach toward what you want. We added the -ier of hotelier and sommelier. An appetier creates that pull, and we want every restaurant to be one.
Founder
Shady Alzayat led e-commerce engineering at Tillster. Now he builds that same ordering for quick service restaurants of every size.
I spent years building ordering for national quick service chains. I want every restaurant to have those same tools.
Restaurant software is a data problem. Getting menus, prices, and orders to line up is hard work on its own.
Once that is in order, AI can take real work off an owner's plate.
We're a small team, so we can build for less. That saving goes to you, and one location gets the tools a national brand runs.
I like that restaurant software is crowded. It raises my engineering game.
Shady Alzayat, founder
Founder
Shady has spent 15+ years shipping web, mobile, and cloud products, and he still writes the code.
He led e-commerce engineering at Tillster and has shipped 30+ products end to end, at startups and large enterprises.
May 2025
Appetier prototype launches.
November 2025
Branded storefronts ship with online ordering, payments, loyalty points, and AI menu import from a photo.
December 2025
The console adds menu editing with combos and modifiers, brand themes, and SEO pages.
January 2026
Gift cards and guest campaigns arrive, and menus reach Google Merchant Center.
September 2026
Appetier launches with its first three restaurant partners.
September 2026
A free plan opens. A logo and a menu photo get a first location live in minutes.
October 2026
Appetier is accepted into Anthropic's startup program.
October 2026
Appetier is accepted into Google for Startups.
October 2026
Appetier POS and a self-order kiosk join Growth at no extra cost, on hardware the restaurant already owns.
01
Growth has no monthly fee and no setup fee, so a single location can run all of it.
02
We build features beside real kitchen and front-of-house teams.
03
Your guest list, order history, and margin stay with your restaurant.
Grow your orders and your guest list
Take the test drive: start with your website or just a name, and share a preview of your storefront. An email at your restaurant's own domain needs no card. Any other address saves a card first. Saving it charges nothing. For a partnership or Enterprise, use the contact page.
