Guide
Local SEO Playbook for Restaurants
Fix your Google listing, build a page for each location, and turn local searches into direct orders.
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Restaurant resources for winning more direct orders
Guides, checklists, and playbooks for owners and operators. Each one covers a single job, like fixing your Google listing or setting loyalty rules.
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Checklist
Direct Ordering Conversion Checklist
The steps where guests give up on an online order, and how to fix each one.
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Loyalty Program Starter Playbook
Set earn rules, pick rewards that protect your margin, and plan how you announce the program.
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Local SEO Playbook for Restaurants
Fix your Google listing, build a page for each location, and turn local searches into direct orders.
Local SEOOnline ordering
Read resourceChecklist
Direct Ordering Conversion Checklist
The steps where guests give up on an online order, and how to fix each one.
Online orderingOperations
Read resourcePlaybook
Restaurant Loyalty Program Playbook
A fill-in loyalty program playbook for restaurants, with a worked example: the earn rule, reward costs, tiers, rules, and a launch plan.
LoyaltyMarketing
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Menu Pricing Guide for Restaurants
How to set menu prices that protect your margin without scaring off guests.
Menu pricingOperations
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Restaurant Marketing Calendar Playbook
Plan 90 days of campaigns and promos around your seasons and menu changes.
MarketingOperations
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Cost per Order Worksheet for Marketplaces and Direct Orders
A worksheet for what one order costs on each channel, what each channel is for, and how to run marketplaces and direct ordering together.
Online orderingMarketing
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